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G Suite Admins Blog > G Suite Admin

Here's How to Easily Set up G Suite for a new Business

g-suite-setup-small-businessThese days If you’re starting a small business, non-profit or initiative there is no question that you need at least a professional email address so why not go with G Suite by Google. It’s like your consumer Gmail account on steroids and I’ll show you how to painlessly set up everything so you can be up and running in 24 hours.


The One Requirement for a G Suite Free Trial:   A domain name.

In this example we’re setting up the domain ItalianAmericans.com a fledgling non-profit looking to quickly go to market in 2020.


Starting a G Suite Free Trial


  1. Enter Your Domain Name for a 30 Day Free Trial of G Suite Business
    • Use lower case letters and leave out the www.

  2. Step 2 is where you set up your subscription. I’ve highlighted two important fields below.

    • The Super Admin Email is the first account you create. This account will give you access to the G Suite Admin Console as well as all of the Apps included with G Suite.
    • Your Alternate Email is where Google and Apps Admins can reach you if there’s a problem with your account. It’s also where you’ll receive the password for the account you’re setting up here.


Finally, you’ll need to enter your address and credit card information. Your card will not be charged unless you continue with G Suite after your free Trial. Trials will then automatically convert to a paid plan. You get a reminder 3 days before your trial expires which is nice.




Activating G Suite


You’ll receive your initial password for the account you created by email to that alternate address. Don’t go directly to gmail to login, you first need to activate the G Suite Admin Console by reviewing and clicking through a couple of agreements from Google.


  1. Login to G Suite at admin.google.com
  2. Accept terms of service agreements


Verify Domain Ownership for G Suite


Start in the admin console and click the setup prompt at the top middle.





Depending on your Domain Name Registrar you’ll have a number of options to verify domain ownership. You’ll be making some additional changes at your domain name provider later in the process.





NOTE: If you’re unfamiliar with DNS (most non-IT folks are) then you may want to opt for the free assistance of a G Suite Admin. You can do so here: https://www.coolheadtech.com/meet-apps-administrator



Set Up GMail for G Suite


We’re setting up Gmail first, so we can start using our new email address.


  1. Sign in to your hosting account, and go to the MX record maintenance page. 
    MX records may be located in DNS Management, Mail Server Configuration, or Name Server Management. You may have to enable advanced settings to edit your MX records.
  2. Delete all existing MX entries. By default, MX records may already be present.
  3. Enter the following MX records.
    You may not be able to enter the priority value exactly as it appears in the table below—if you can, make sure each record follows the indicated order. If you aren't able to assign priorities, you should only enter aspmx.l.google.com.. Set any TTL values to 1 Hour (value=3600).

Note: ASPMX.L.GOOGLE.COM is the top priority mail server. Don't assign the top priority to any other servers. Learn more about mail server priority. Be sure to include trailing dot (.) at the end of any full-qualified domain names (for example, server.example.com.) if your MX records require this format.Save your changes.


Make sure you follow the specific instructions for your domain host when entering these record values.

Name/Host/Alias Time to Live (TTL*) Record Type Priority Value/Answer/Destination
Blank or @ 3600 MX 1 ASPMX.L.GOOGLE.COM.
Blank or @ 3600 MX 5 ALT1.ASPMX.L.GOOGLE.COM.
Blank or @ 3600 MX 5 ALT2.ASPMX.L.GOOGLE.COM.
Blank or @ 3600 MX 10 ALT3.ASPMX.L.GOOGLE.COM.
Blank or @ 3600 MX 10 ALT4.ASPMX.L.GOOGLE.COM


Your MX records will soon point to Google! Keep in mind that this change isn't instant but might take up to 24 hours to take effect (though it can happen a lot faster). If your records don't change by then, contact your domain host for help.

NOTE: Don’t Forget to Add an SPF Record to protect against forged emails that appear to come from your domain.

Your domain host keeps text settings (called DNS records) that direct web traffic to your domain. An SPF TXT record lists the mail servers that can send email from your domain. If a message is sent from a server that's not in the record, the recipient's server might consider it spam.


v=spf1 include:_spf.google.com ~all



You should now be up and running on G Suite. You've joined millions of organizations who are experiencing the powerful messaging and collaboration services of G Suite, including the City of Los Angeles, Motorola Mobile Devices Division, and Google itself.

Enjoy, in particular, these G Suite features and guarantees:


  • 24/7 email and phone support
  • 99.9% uptime guarantee
  • More storage
  • Interoperability with Microsoft Outlook®
  • Many more business-grade features


In my next post we'll explore Additional Google Apps and Services to Set up for a New Business or Endeavor.

  • Chrome Sync
  • Google Search Console (formerly Webmaster Tools)
  • Google Analytics
  • Google My Business
  • Google Ads


Questions? Comments?   Let me know in the comments below!